5 top social platforms for business-building
For businesses looking to reach new audiences, social media marketing offers an extremely powerful opportunity. Today’s top social media platforms boast a vast audience of consumers with wide-ranging interests and millions of potential customers visiting daily. Further, some even offer…
6 Great Online Groups and Resources for Women Entrepreneurs
For women who are starting up and/or working to grow their own business, being able to get insights and guidance from other successful women entrepreneurs can deliver invaluable advantages. And in today’s digitally connected business world, such mentors do not…
A few things your business should know regarding potential Russian cyberwarfare
Recent U.S. intelligence indicates that, as its military engagement in Ukraine escalates, Russia has initiated cyberwarfare techniques against its Eastern European neighbor. And given the potential for similar attacks on U.S.-based targets, we at FTC would like to provide area…
7 important factors to consider when shopping for a business phone service
Even in the digital age, when emails, videoconferences, texts and social media have taken on high-level everyday importance, phone service is still critical in the business world. After all, while all of the previously mentioned communication platforms are important to…
6 Ways to Improve a Business’s Email Marketing Efforts
Especially for smaller businesses working with relatively tight advertising budgets, email marketing can be among the most cost-effective ways to promote a business and keep customers coming back. The reasons are simple: Email marketing is inexpensive, and it works. In…
